Full Job Description
Job Title: Digital Content Strategist
Location: Tarboro, North Carolina
Company: Innovatech Solutions
About Us: Innovatech Solutions is a rapidly growing tech company specializing in digital solutions that streamline business processes and enhance customer interactions. Based in the heart of Tarboro, we pride ourselves on fostering a culture of innovation, creativity, and teamwork. Our commitment to excellence and a diverse work environment drives us to be leaders in the technology sector. As we expand our reach and influence, we are seeking a talented Digital Content Strategist to join our dynamic team.
Position Overview:
As a Digital Content Strategist at Innovatech Solutions, you will be responsible for developing, implementing, and managing content strategies that engage our target audience across multiple digital channels. You will work closely with content creators, marketers, and design teams to ensure our content resonates with current and prospective clients while driving measurable results.
Key Responsibilities:
- Develop data-driven content strategies aimed at building brand awareness and driving customer acquisition.
- Collaborate with cross-functional teams to identify key themes and messages that align with our business goals.
- Create and oversee a content calendar to ensure a consistent and timely delivery of content across all platforms.
- Analyze content performance metrics and user engagement data to refine and improve our content strategies.
- Conduct competitive research and market analysis to identify trends and opportunities in digital content.
- Manage website content updates, ensuring SEO best practices are implemented to enhance visibility and ranking.
- Develop and maintain relationships with key stakeholders, including clients, partners, and influencers.
- Provide guidance and mentorship to junior content team members.
Qualifications:
- Bachelor’s degree in Marketing, Communications, English, or a related field.
- Minimum of 3 years of experience in content strategy, digital marketing, or a related role.
- Proven ability to create engaging content tailored for different platforms including websites, social media, and email marketing.
- Strong understanding of SEO best practices and Google Analytics.
- Exceptional writing, editing, and communication skills.
- Ability to work independently, prioritize tasks, and manage multiple projects simultaneously.
- Proficiency in content management systems and marketing automation tools.
- Experience in the tech industry is a plus, but not mandatory.
Why Join Us?
At Innovatech Solutions, we value our employees and invest in their development. Here are some reasons to consider joining our team:
- Competitive Salary: We offer an attractive compensation package that reflects your experience and expertise.
- Comprehensive Benefits: Enjoy health, dental, and vision insurance, retirement plans, and paid time off.
- Work-Life Balance: We believe a balanced life contributes to a positive work environment and productivity.
- Professional Development: Opportunities for training and growth in your career path.
- Diverse Environment: We are committed to creating an inclusive workplace where every voice is respected.
Application Process:
If you are ready to take your career to the next level as a Digital Content Strategist, we want to hear from you! Please submit your resume, a cover letter showcasing your relevant experience, and a portfolio of your work that demonstrates your content creation capabilities.
Innovatech Solutions is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Transform Your Career and Make a Difference in Tarboro!
Join a company where your ideas matter and your work has an impact. Apply today and become a part of Innovatech Solutions!